This is a defining moment for many business owners. Some are choosing to wave a white flag and close their doors amid the pandemic...

Update: Maryland is no longer accepting applications for the COVID-19 Emergency Relief Fund and the Grant Fund. In addition, awards of ...

“Why should I come work for you?” I asked. “We have good benefits,” the manager responded. “Stop, stop, stop." I interrupted. "Just about...

5 proven steps you can use in your own marketing that have worked for thousands of years Did you see who won the Best Ads from the Super ...

As you watch this year’s Super Bowl game, check out the “other” game. That’s the game in which millions of dollars have been spent by som...

Strategic planning is like golf. Most people have tried playing golf. As much as some look forward to it and others dread it, there are v...

Just hours away from meeting our marketing deadline for one of the largest financial events in the country, and we still didn’t have a co...

5 recruiting tactics you can use today when hiring millennials -- soon to be the largest generation in the workforce There is one TV show...

Mention the brand name Ford and what immediately comes to mind? How about Starbucks? Wal-Mart? When you think about Ford, most likely you...

The real secret to finding more employees that will help you grow When Kevin Plank began Under Armour he always carried two business card...

4 tips to help you take a break from your own business This is the toughest time of the year for many small business owners. Why? Because...

By Dennis J. Sullivan It’s hard to miss Duluth Trading Company’s iconic ads for Buck Naked Underwear for men. With slogans such as, “No p...

Every business owners wants more leads -- and not just any leads, but qualified leads. The secret: give your prospects what they want most!

How to Stand Out & Compete without Spending a Fortune

How can you motivate others to perform more effectively? I remember when I was promoted to manager early in my career, the most challengi...

No worries. You have one thing they don’t that gives you the edge One of the best parts of my job is finding new ways for small businesse...

I can’t tell you how many times business owners try to impress clients with features that discuss the characteristics of a product. Most ...

Just about every business depends on referrals. They are far and away the most effective marketing program for any business. More than ha...

How to scan the marketing environment for any product or service

When a business owner calls me, the conversation usually goes something like this… “I hear you may know a thing or two about marketing. S...